So often I see people on YouTube not taking advantage of their About section! They hardly write anything in it, or leave it blank. You can use this space to get more subscribers on your channel and show up in a YouTube search. It is a great opportunity for some YouTube SEO, and a chance for you to flex your copyrighting chops.
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Remember: you only have 1000 characters to use in this space, so make your words count. If you want to have an effective About section, then be clear and include a CTA (Call To Action). Keep it simple. And while this is a chance to include some keywords related to your channel, don’t keyword-stuff your text. It doesn’t look natural!
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See you next week, Xx Jess